For years Apple has been saying that Apple TV was just a "hobby". Apple TV was cool and other devices like Roku and Amazon Fire TV have come along and a hobby began to change living rooms everywhere. Applications like Netflix, Hulu and Sling TV have begun changing the way people watch TV and leading to millions "cutting the cord" when it comes to cable and streaming more media on TV.
Then, just a few months ago Apple made an announcement that they are releasing a new Apple TV and opening up development to Apple TV Apps. Apple's CEO, Tim Cook, made this bold statement:
"The Future of TV is Apps"
I took that statement very seriously and if the future of TV is apps and I wanted to help ministries create TV Apps that will engage these audiences everywhere. This won't look like TV as we've always known it, but opens up new and engagement opportunities beyond what we can currently dream.
For more than 6 months I have been working hard with 3 friends to create a powerful, flexible and affordable TV Application for Ministries! A little more than a month ago we on boarded 3 beta church apps and have since launched about a dozen more TV Apps (including the Social Media Church TV App). Today, we are excited to open this platform up to all churches and ministries that are ready for TV!
So, let's talk about where we are and what we have created:
A Powerful Platform - In about 15 minutes time you can create an Apple TV and Amazon Fire TV App with On-Demand video through Vimeo Pro and Live Streaming through Media Fusion, Stream Monkey or Brightcove. By the end of this month we will also have the option to create a Roku Channel from the same platform and integrations. Distributing out to these platforms opens up the opportunity to stream into living rooms, conference centers, waiting rooms, and anywhere that there is a connected TV.
A Flexible Platform - While creating your app you will be able to customize the layout and design within a template system and arrange the media in whichever way you like. Your TV App doesn't have to look like everyone else's and won't be limited to just one form of media integration.
An Affordable Platform - We debated greatly over pricing as we need capital for ongoing development and support, but also want to minimize costs allowing more ministries to be able to afford to have a TV App. Our starting price point for all ministries is no setup fee and starts at $75/month.
If you have questions we would love to answer them. If you want to know more simply click the link below and we would love to help get your church on Apple TV!
P.S. If you would like our team at Dunham+Company to help you with your app at no extra charge we can setup the channel for you and manage everything. Simply send me a message on my contact page and we’ll get you started today!