Social Media Academy

The Journey to 100,000 Twitter Followers

A little more than 7 years ago I signed up for Twitter and posted my first Tweet:

It wasn't very profound and neither were my next 1,000 or so.  I kept getting to know the platform though and have since met many new friends on Twitter, which led to face to face interactions. I found my voice over the years and focused in on sharing life happenings, ministry highlights, and helping ministry leaders maximize technology.  

Over the past 7 years I have tweeted 10,406 times and my followers have grown to now over 100,000!  

Honestly, in my first 5 years my following grew slowly to just under 5,000 and many people asked if I bought fake followers to get to the number I'm at today. The truth is, I did.  About 2 years ago, I heard that you can buy followers on Fiverr for $5, so I did. Almost immediately I began to see that this number established credibility with people even though I knew it was fake. What happened next though was very deflating. After just a couple of weeks all of these followers disappeared and I was back to where I started.  

After seeing the response to my following, I saw significant value to figuring a way to get there without buying fake followers. Not to mention if I genuinely had that many followers, I knew the potential impact I could make on Twitter. So, I turned to an initial solution I had used in the past: copy following. I learned that about 20% or so of the people that I followed would follow me back. The strategy was simple: find someone with a similar focus and follow their followers and they would likely follow you back.  

While I knew the strategy I needed to use, I didn't have the time to do it myself.  My next step was to hire a Virtual Assistant to do this for me. This happened about 18 months ago and my Twitter account hasn't stopped growing since. Over time we have found the most efficient technologies to use and most effective copy following strategies and now we have over 100,000 Twitter followers!  

What's most exciting to me though, is not the actual following, but the impact that the account is having!  Around the same time that we implemented this strategy, Twitter introduced Twitter Analytics and you can now see how many people actually see and engage with your Tweets.  What has excited me is that just as fast if not faster, my Tweet Impressions have grown right along with my Twitter followers. Along with this growth, my blog and website traffic have also grown at the same growth rate almost identical to the Twitter account growth. These are not fake Twitter followers like I bought before, but now targeted followers who are genuinely interested in what I have to say and the links I have to share. Take a look at the growth on my Twitter impressions from just the past 90 Days:

As my Twitter following has grown I have implemented this strategy with most of my clients and have had countless friends ask me how much they would need to pay me to help them grow their Twitter account in the same way. Which is why we created Amplify Social Media to help anyone anywhere grow their Twitter following in a very targeted and strategic way.  

Are you interested in growing your Twitter following to 100K? We would love to help!

By the way, I recently created an Online Course called The Twitter Guide now for sale at the Amplify Social Media Academy. Learn more by clicking the link below: