Social Media tip

The Ps to Pastoring People More Productively Online

The world is changing fast around us and as pastors we must lead our congregation differently than we might have even a few years ago.  With the connectivity of social media we can shift from pastoring our congregation 1-2 hours a week to speaking into their lives on a daily basis.  Here are 4 P's to help you maximize social media to pastor people more productively online:

  • Pre-Record Videos - use your smart phone and record 5 short videos to schedule out on Facebook or other social networks throughout the week.  These can be simple 30-90 second videos where you can either follow up from your sermon the weekend before, prepare your congregation for the sermon to come or simply offer a message completely independent of your current messages.
  • Periscope Often - you can interact live with anyone anywhere through Periscope with 1 click on your smartphone.  You can share messages and interact with live Q & A through the chat interaction.  Don't miss this incredible ministry opportunity that didn't even exist a couple of months ago!  By often I mean 2-3 times each week, don't feel that you need to live stream your life 24/7.
  • Post Consistently - while videos and images are taking over social media, words of wisdom still have great power.  Use Twitter, Facebook and other networks to post scripture passages, sermon quotes, or any other inspirational messages online.
  • Pray through your News Feed - it might sound silly, but using your news feed as a prayer guide can be a powerful experience.  Whether you see posts from your congregants or just take a peak at trending topics to pray over.  I believe God can use the News Feed to draw your attention to the things He desires to put on your heart.  Don't hesitate to leave individuals messages letting them know that they've been prayed for as well.  It will mean more than you know!

I hope these are beneficial to you and something you will give a try this week!  What can it hurt?

Okay, I know what you're thinking... it will cost me time!  Let me challenge you to make room in your calendar this week and review the impact at the end of the week.  I am willing to bet that you will find the investment well worth the cost of the time.  Here's the bet: since your giving up your time, I'll give up mine.  I'm offering a FREE 15 minute consultation to anyone who takes the bet and feels it wasn't worth the time committed.  Simply send me a message and we'll setup the call.  What do you say?  Will you take me up on this bet?

Facebook Tip: Maximizing Your Newsfeed

Recently I've heard several people tell me that they're going to quit Facebook because they're tired of seeing 2 or 3 people posting too much in their Newsfeed.  I'm shocked when I hear this as there is really an easy fix to the problem and quitting seems a little extreme.  I definitely understand the frustration though as we all have had these overposters in our Newsfeeds. So how do you do it?

In your newsfeed at the top right corner of each post you will see a down arrow (see image below):


Screen shot 2012-07-25 at 6.30.06 AM

Once you click the icon a drop down menu will open with several options:

  1. Subscribe to All Updates- You will see every post this individual makes... this is good for family members or close friends
  2. Subscribe to Most Updates- Facebook will prioritize this individual's posts showing them even more frequently in your newsfeed
  3. Subscribe to Only Important- Facebook will not show this individual in your newsfeed unless they deem it very important (based on number of Comments, Likes, and Shares)
You can also Unsubscribe completely from the individual where you can only see information about them by going to their profile and viewing it yourself.  I generally just check "Subscribe to Only Important" and it solves the problem with overposters cluttering the Newsfeed.

The Newsfeed for Facebook was one of the biggest game changers in Social Media which really set the network apart from MySpace when they were on the same playing field.  Facebook continues to work to make the Newsfeed as valuable as they can with a complex algorithm striving to only display in the Newsfeed what they believe you will be most interested in seeing.

Trust me, taking a few moments to "Subscribe to Online Important" for some of your friends and "Subscribe to All" on others will really make your Facebook experience that much better.

Facebook isn't perfect, but they strive to be and want you to have the best online experience that you can.  When used effectively it can be a great tool to stay connected with family and friends.

What are some of your favorite aspects of Facebook and what about the network confuses or bothers you?

What are some of the things that people post about that really annoy you?