Your iPhone Video Studio for less than $100

While speaking at conferences around the country this past year, there has been one element of my talks that has connected with every audience, everywhere: my iPhone Video Studio. I'm not a video guy, but I've seen the significant need that ministry leaders have to efficiently create high quality videos for social media. Thanks to Amazon, here is an iPhone Video Studio that will help you create great videos for social media and utilize for Facebook Live:

  1. Tripod ($19.97): AmazonBasics 60-Inch Lightweight Tripod with Bag
  2. iPhone tripod clip (3.95): Adjustable Cell Phone Tripod Adapter, BLISS
  3. Lavalier Microphone ($8.95): Omnidirectional Condenser Microphone High Sensitivity Mini Professional Deluxe Lavalier Mic Lapel Clip-on for Apple Iphone
  4. LED Lights ($59.99): Julius Studio 160LED Camera Light Kit
  5. Camera Lens ($6.99): VicTsing Clip 3-in-1 180 Degree Fish-Eye Lens Plus 0.67X Wide Angle Lens Plus Macro Lens Camera Lens Kits for iPhone

All of the above added together totals $99.85. I have purchased and used all 5 of these tools and have recommended them to thousands of others (I am not an Amazon affiliate or make any kind of commission on these products). As 2017 approaches video will become more and more important on social media and I hope you will maximize this incredible ministry opportunity.

P.S. if you're looking for a good iPhone video editor, I can't recommend the Splice App enough! 

The Future of Work

Over the past decade we have seen places of work transition tremendously. Technology companies like Google and Facebook have thought tremendously outside of the box creating work environments that employees love going to and hate leaving. They include perks like free food and drinks, laundry centers, recreation areas and more. This goes far beyond the traditional water cooler and coffee pot. Here are a few of my predictions about the future of work:

  • More Remote and Flex Working – as communication technologies like Zoom continue to grow and develop the need for people to come into the office is far less essential. It can give employees more time to actually work taking out the daily commute as well as employers less expense not having to pay for office space. I expect this trend to only continue in the coming years.
  • Smaller and Shared Spaces – as more people move to remote working, the need for large office complexes will become less. I also believe that the need for large private offices is also becoming less. Mark Zuckerberg for instance has the exact same desk in an open work environment as ever other employee at Facebook. The needs are simple with almost everything being on a laptop computer and providing some share meeting rooms and private call rooms you can do a lot with a little bit of space. I believe non competing companies will also find that sharing office space can make a lot sense having their team in a cluster in a larger workspace sharing the meeting rooms, call rooms, break rooms, etc.
  • Shared Employees – just as companies can better share space, they can also share employees. This can work in areas such as receptionists, admin support, custodial, fulfillment or even sales, customer service or Marketing. So many possibilities as you get creative around various staff roles that can be shared.
  • Coworking – I believe that most people like the flexibility to work from home, but do prefer a professional workspace. The trend of co-working has grown tremendously for startups, but I believe can be feasible for large organizations as well. Starbucks can only get the job done for so long and people really need a place with plugs, a printer, a meeting room, etc., but they don’t necessarily need that 5 days a week for 8 hours a day. Shared workspace will be a great value to many more individuals and organizations in the coming years.

What do you think? Am I right on or way off?

What does this mean for ministries? I think it means a lot of things! I think it means less overhead when it comes to staffing solutions and office space. I also think it means opportunity to rethink your work culture creating a culture that will attract the kind of individuals that you want on your team. Where there is change, there is opportunity! Always!

The Future of TV

Out of all of the future technologies that are developing here, TV is what I get most excited about. TV broadcasting has been controlled by a small few, but distribution and platform opportunities are about to become wide open. Here are my predictions around the future of the TV:

  • Customized experiences through apps – Apple CEO Tim Cook announced a few months back that “the future of TV is apps” and I agree. Apps are the future and they will transform the TV experience from a content consuming platform to an interactive experience. While watching Sports we will be able to customize our viewing to include the stats we want to see and the camera angles we want to focus on. The future is wide open when it comes to development around the TV. This goes for church, talk shows, or any other broadcasts that we might want to watch.
  • Shopping and Transactions – since our TV is now essentially a computer with a larger screen we can interact with it. That means when we see something on a commercial we can buy it right then. That also means that we can make donations right through out TV as well to a ministry or nonprofit. This is a powerful shift in the way we interact with TV broadcasts.
  • Virtual Reality – not only will the things we can do with TVs look much different, but I believe the devices themselves will be much different with the growth around Virtual Reality and 360 video. I see much of our TV watching in the future being consumed with a headset rather than a large rectangular device in our living room.
  • Dual-Screen Experiences – I believe that our phones will become more and more of an interactive device with our Televisions. So, we will use the phone like a remote to get to the right broadcast, but also use the phone as the interacting device to choose our settings, interact with other viewers, make purchases, etc.

What does all this mean for ministries? Well, you can now engage an audience through their TV without expensive equipment or negotiating with broadcast channels. Your ministry will be able to create an app that anyone anywhere can engage with the content you create on their TV as well as interact and even donate right there through their TV. The future is bright and the ministry possibilities are endless!

If you are interested in learning more about how your church or ministry can get a TV App simply go to TVApp.Church.

The Future of Radio

The future of radio will be very interesting. We have seen the growth of satellite radio over the past decade which has created tremendous new opportunities for ministries. I do believe that people will continue to listen to audio based media and probably more than ever in the coming years. I believe that audio often has more opportunities than video because it can be consumed in a passive way. For instance, you can listen to music while you work out or a podcast while you drive. Video requires the attention of your eyes and ears where audio media only requires your ears. With that in mind, here is my prediction about the future of radio:

  • FM Radio further replaced by iTunes, Pandora and Spotify – I think this has less to do with streaming via Internet and more to do with people people preferring to consume content On-Demand. We have seen so many TV viewers “cutting the cord” and watching less live TV and watching more shows on Netflix or Hulu or watching pre-recorded shows through their DVR. I believe radio will move in this same direction as it becomes easier to stream through your car radio system.
  • AM Radio replaced by Podcasting – just like people want to listen to their own music playlist, I think they will also choose to listen to their own podcasts of choice at the optimal time for them rather than bouncing radio station to radio station to see what’s on at the time. I think the same content form will be just as relevant, but the means of listening will move more and more from AM Radio to iTunes podcasts.
  • Access everywhere with downloadable content and streaming – I see all of our devices talking to each other and allowing us to easily move from one place to another and continue to engage with the same piece of media. For instance, you can start a podcast or listen to a playlist while getting ready in the bathroom and as you move to the kitchen it continues to play there and continues to play even in your car making a natural transition place to place. Currently this happens by putting your phone on speaker, but the future, will be much more immersive and natural.

These are my predictions around the future of radio. What do you think?

What does this mean for ministries? I think this means that all ministries no matter how big or small have an opportunity to create and distribute content through these means. I think it will be even more challenging to get noticed and ministries must be extremely creative in building an audience on these platforms rather than just buying time on a platform with a pre-existing audience. I do believe there will be more and more ad buying opportunities to help get noticed and ministries will have the opportunity to engage a very targeted audience as they focus in on who it is they feel called to reach.

 

FREE Maximizing Video for Ministry Webinar

This Wednesday, I will be hosting a FREE webinar with my friends Jay Kranda and Chris Tripputi. We will be discussing how to Maximize Video for Ministry. You won't want to miss it! To learn more and register, click the link below: